Home Business Ideas and Opportunities

Archive | April, 2008

See What others are Saying about PIPS

If you are thinking of owning a website and start working from home, I would urge you to consider the PIPS website. Stone Evans can set up 6 Automated Money Making Site FREE for you. Thousands of people throughout the World are benefiting from his Free Service.Check it here>> http://www.LifeOnTheNet7.com/pips.html
I am one of the the beneficiaries. You don’t lose anything, here is the opportunity to own your website, take a step and join the happy PIPsters. See what others are saying about PIPS here…

“Dear Webmaster.

We’ve seen your PIPS website and it looks great!

We will pay you up to $4,800/month to advertise our links on your website.

If you’re interested, read our terms from this page:
http://www.contactthem.ws/hit.php?s=10&p=2&w=104726

Sincerely,

Matt Dundon
The ContactThem Network

See you at the top!”

“Hi,

I visited your web site,LifeOnTheNet7.com.

I really enjoyed reading your website, I found your mining gold section to be the most interesting. I have had several of my readers e-mail me about home based business ideas. I am happy to add your website to my link directory as a valuable source of information for my readers.

To become a link partner please fill out the fallowing form at:

http://tophomebusiness.cyber-webhosting.com/links/index.html

Please trade links with our web site. We extend this invitation because we really like your web site.

Our visitors will enjoy your web site, because it matches our Themes. Our goal is to create a quality guide to other web sites that have great quality content, such as yours.

We only link and conduct business using professional standards, as set forth in the book: “Common Sense Web Marketing”. To thank you for linking with our web site, it would be my pleasure to send you a copy of the book, absolutely free (170 pages).

To save you time, we have already listed your web site in our directory.

The following is a link to the ‘Home Business’ location that includes your web site in our Link Directory:
http://tophomebusiness.cyber-webhosting.com/links/homebusiness.html.

Titles, descriptions and HTML code to add our link to your web site:
http://tophomebusiness.cyber-webhosting.com/links/linkinfo.html.

To edit your listing in our directory:
http://tophomebusiness.cyber-webhosting.com/links/index.html

Regards
Russell VanBrocklen
russellnetmarketing@yahoo.com
http://tophomebusiness.cyber-webhosting.com/”

Is Your Ad a Sheep or a Lion?

Is Your Ad a Sheep or a Lion?
© Charlie Page
——————————————————

Have you ever wondered why most ads on the internet
fail miserably to get the job done? It’s frustrating,
isn’t it? You pay your money, place your ad and the
result is … underwhelming.

Why? Why do SO many ads fail to get the response we
hope they will get?

The answer lies in an old Arab proverb. The proverb
says …

“An army of sheep led by a lion would defeat an army of
lions led by a sheep.”

When it comes to doing business online, we can
translate that proverb this way …

“It is better to have 100 highly qualified visitors to
your site than 1000 visitors who got there by mistake
or misdirection from a misleading ad”

I’m willing to bet that you are not satisfied with your
results online right now. I’m willing to bet that your
ads are not working well, and that you are not making
the money you hoped online.

And I’m willing to bet that it’s not your fault – that
no one ever told you how to write a truly great ad.

So let’s fix that right now.

The simple fact is – most ads are sheep. They are weak
and afraid and they don’t get results. They never
inspire the reader to take action. They never lead.

They sound so much like all the other ads that the
people who read them just say to themselves “yep –
heard that all before” and click away.

But it does NOT have to be this way. Your ads can
capture attention and cause the visitors you want to
come to your website IF you know how to add real
selling power to them.

So how can you stop using “sheep” ads and start using
“lion” ads?

I believe there are two ways that you can add power to
almost any ad you are using now or to create new and
better ads than you use now.

STEP 1 – REALIZE WHY ADS EXIST

The ONLY purpose of the ad is to get the right kind of
click… period.

If people click, you might make money.

If they do not click, you have no chance to make money.
It’s really as simple as that.

So what does “the right kind of click” mean? It means
getting the RIGHT people to come to your site.

* Not tire kickers.
* Not “lookie Lous”.
* Not time wasters with questions who never take action.

What you want is REAL prospects that know what you do
and are genuinely interested in learning more.

This fact, that the job of the ad is to get the right
kind of click, has led to two great misunderstandings.

MISUNDERSTANDING 1 – The first misunderstanding is that
we should do anything we can do to get the click.

Totally wrong, because tricking people into visiting
your site will not result in sales. Getting everyone to
your site is not the goal – getting buyers to your site
is the goal.

MISUNDERSTANDING 2 – The second misunderstanding is
that all clicks are equal.

Totally wrong, because not all clicks are created
equal. In fact, the ONLY clicks that matter are from
people who want, or need, what you offer and can take
action.

Think about that statement for a bit, because it’s
important. They must want or need what you offer. If
they do not, then everyone is just wasting time.

They must be able to take action. Wanting, or even
needing, what you offer means nothing if they fail to
take action once they arrive at your site.

Consider these scenarios.

In scenario one you run a generic ad, one so timid that
the reader really can’t tell what you are selling.

Here is a sample of such an ad.

“Ever want to fire your boss and start your own
profitable business from home? Our proven process means
that now anyone can make a small fortune working from
home!”

This is a “sheep” ad that will generate clicks but will
fail to make sales. I can tell because I’ve written
thousands of ads.

What you will get from this ad is visitors who are in a
dream-world. Sure, they would love to fire their
stinking boss, but are they going to take action?

I suppose you could go for these types of clicks and
hope that your website is so appealing that it
convinces them but, candidly, that won’t work.

By the way, this is the most common model being used
online. Get EVERYONE you can to your site and hope that
your website does the selling.

If you are still reading this article I suspect you
know that this model does not work.

Now scenario two is where you run a “lion” ad; one that
is bold and unafraid and actually qualifies the
prospect BEFORE the click.

Here is an example of that ad.

“Are you tired of the rat race and ready to make a
massive income working for yourself at home?

A lot of people feel that way but few are willing to do
what it takes to make the big bucks.

Do you have what it takes?

Are you the type of person who will “go for it” once
they see what they want?

If you are then our proven system will show you the
step-by-step process to follow so that you never have
to work for anyone else again!

If you think you have what it takes you can prove it
right now by using this link to get more information.

Today could be the best day of your life IF you are
bold enough to act.

Will you take control of your future today?

Only YOU can decide!

Use this link now and let’s get started!”

Now this is a “lion” ad that will get fewer clicks but
make many more sales. The reason is simple. This ad has
qualified the prospect.

If they click the ad they have accepted your challenge
to get more information and change their lives. And
that is exactly the mindset you want them to have when
they visit your site.

Remember this – your ad has one job … qualify the
prospect and, in so doing, set up the sale.

It is vitally important to understand the difference
between sending just any visitor to a site and sending
a pre-qualified visitor.

Yes, you want clicks but you want the RIGHT kind of
clicks… qualified prospects.

STEP 2 – ADD POWER TO YOUR ADS

Here are some ways to convert a weak “sheep” ad into a
bold “lion” ad.

Use a HEADLINE that sets the right tone. Let readers
know that this is NOT for everyone or for those who
will not take action but that massive rewards await
those who will take action.

Make a clear statement of what you really are OFFERing.
If you can’t be proud of what you offer then find
something else to sell online. Tricking people might
work for a while but it’s no way to build a business.
Be very clear about your offer.

Make QUALIFYING STATEMENTS so the reader can know that
they qualify for what you offer. In our example the
phrase “Are you tired of the rat race and ready to make
a massive income working for yourself at home?” is a
qualifying statement.

If someone is happy with their job then they would
quickly know that your offer is not for them.

Always be TRUTHFUL in your ads. This should go without
saying but often is not the case. If you have been
given misleading ads to use by your company please
don’t use them. You will only hurt your reputation, and
reputation matters online.

Be clear about what the reader will gain (BENEFITS) if
they do take action.

In our example the phrase “If you are then our proven
system will show
you the step-by-step process to follow
so that you never have to work for anyone else again!”
clearly states that they will be shown a proven system
IF they qualify.

ALWAYS include a *strong* CALL TO ACTION. There are
several calls to action in the “lion” ad above. Read it
again and see if you can spot them.

The bottom line to all of this is simple – you must
advertise if you want to make money online so your ads
might as well be as strong as they can be.

If you take a little time and make your ads “lions”
instead of “sheep” you will not only sell more (or get
more signups) but you will save advertising dollars as
well because YOUR ads will be the ones that work the
best.

And having ads that work, that REALLY work to make
sales happen, is a beautiful thing indeed!

*******************************************************
Charlie Page helps people succeed online. How can he
help you? Find out now at his main site or call his
toll free number. http://www.RealWorldTactics.com

“Dotcomology — The Science of Making Making Money Online”

Do you have what it takes to be an e-entrepreneur?
Copyright © Stone Evans, The Home Biz Guy
Author of “Dotcomology – The Science of Making Money Online”

These days, it seems like everyone wants to work
from home and make money on the Internet. But
before you even turn on your computer, the first
question you have to ask yourself is whether
you’re cut out for this kind of work.

The fact is, building a home-based business isn’t
for everyone. Some people like the commute. They
really do enjoy having a boss who tells them what
to do, and they like the routine of working
nine-to-five for an ordinary salary that can
barely pay the mortgage. Personally, I think
they’re nuts.

More reasonably, there are people who are
concerned about the risk of starting up their own
business. They’re not sure it’s worth the
investment of time and money, and they’re scared
of the responsibility that comes with running
their own company. They wonder if there is
another way to escape the rat race.

I’m sure there is. You could win the lottery or
wait for your Aunt Sue to keel over and leave you
her condo. Or maybe you could sit down with a pen
and paper and draw the blueprint for “The Next
Big Thing”. Anything can happen… Right?

For me, what happened was creating a successful,
self-running Internet marketing system. It didn’t
happen without effort. It didn’t happen without
at least some initial investment of both time and
money and, of course, it doesn’t happen now
without me making sure that the taxes are filed
and the paperwork is done. But it happened.

I’m my own boss. I work from home according to my
own schedule and I get to pocket all the cash my
business makes. If you’re prepared to give an
e-business the time, the work and the money it
needs to get started and get growing, it can
happen for you too.

Article excerpted from “Dotcomology”:
Don’t Pay A Dime For Any Ebook, Marketing
Course, Software Program Or Anything Else Until
You’ve Read This Groundbreaking Document…
Click Here to Discover “Dotcomology” Now!


Terms
Disclaimer
Privacy

Launching Your Own Blog

What is a blog?

Here’s a direct description from the Blogger website:

“A blog gives you your own voice on the web. It’s a place to collect and share things that you find interesting— whether it’s your political commentary, a personal diary, or links to web sites you want to remember.

Many people use a blog just to organize their own thoughts, while others command influential, worldwide audiences of thousands. Professional and amateur journalists use blogs to publish breaking news, while personal journalers reveal inner thoughts.

The blogging experience is about not only putting your thoughts on the web, but hearing back from and connecting with other like-minded folks.”

Why publish a blog?

Publishing a blog allows you to instantly create new content-rich web pages. These new pages can be linked to from the home page of your current website and/or promoted separately. By creating additional content-rich website pages and promoting them from your home page or through other means, you’ll be accomplishing two important things:

1) You’ll provide more value for your website visitors. This increases the “stickiness” of your website making people stick around longer and ultimately trust you more. On the Internet, trust translate to profits!

2) Search engines LOVE fresh content created through blogs. By publishing your own blog and adding fresh content to it on a regular basis, you’ll attract the attention of the major search engines who will list your website in their directories for FREE. That’s right! As soon as you have pages of your blog in the search engines, you’ll start attracting free qualified traffic to your site without paying a dime for it. Remember Google Adwords? Imagine running a large and comprehensive Google Adwords campaign without paying anything for it… That’s exactly what you can accomplish by publishing your own blog!

Are you ready to get started?

Come on… it’s EASY, it’s FREE and it’s FUN! 😉

In fact, you’ll have your own blog setup in 3 simple steps.

Let’s get started…

Click here to visit the Blogger website.

Once you arrive and look things over, click the “CREATE YOUR BLOG NOW” arrow.

Next, you’ll arrive at the “Create a Google Account” page. If you already have a Google account, click the “sign in first” link to login to your existing Google account.

Otherwise, complete the form on this page and then click the “Continue” arrow at the bottom of the page.

After you complete this page, you’ll be taken to a “Name your blog” page where you’ll need to enter a blog title and blog address that looks like this:

TIP: You can name your blog anything you want. It could simply be “Charles Kaluwasha’s Blog or just something related to the them of your website. Be creative! But don’t worry if you can’t think of the best name yet… You can always change your blog name later if you want. 🙂

TIP 2: For your blog address, I suggest using your first and last name combined OR the characters of your domain name without the .com, .net, .org, etc.

TIP 3: Ignore the “Advanced Setup” option for now. The advanced setup option allows you to add your blog files directly to your Host4Profit hosting account. I strongly advise you against using the advanced setup option at this time (unless you are already comfortable uploading files to your hosting account). Later, I’ll show you how you can upload your blog to your hosting account if you want. But, for right now, let’s just get your blog setup and running properly using Blogger’s free hosting service.

Once you’ve added your blog name and address, click the “CONTINUE” arrow to move to the next step.

This will take you to the “Choose a template” page. This page allows you to choose a custom look for your blog…

Take a look at the designs available and select one by marking the selection circle inside the blog template image. You can easily change the template later, or even create your own custom template design once your blog is set up.

Once you’ve selected your blog template, click the “CONTINUE” arrow.

Congratulations! Your blog has been created!

That was easy enough, right?! 😉

Now it’s time to add some content to your blog…

First, click the “START POSTING” arrow!

Let’s just start with a sample post so you get the feel for what blogging is like. You should now be at a page that has a blog editor on it that looks similar to this:

As you can see, there is a field to enter a post title and a body message for that post.

To get things started, you might type something like: “Welcome to my blog!” in the title field.

Then put your cursor in the larger message body field and type something like:

“I’ve just launched my new blog! Stay tuned…

Best regards,

Charles Kaluwasha
http://www.LifeOnTheNet7.com” ( replace your name and url)

… or whatever YOU want to say! 😉

It might look something like this:

When you’re happy with your post, click the “PUBLISH” button just below your post editor.

You’ll see this message next:

Click the “in a new window” link to see your blog post open up inside a separate browser window.

Depending on what Blogger template you selected, your new blog post will look something like this:

I used the “Minima” template for this tutorial and you can see my actual test blog for this post here.

Do you see how easy that is? You just made your own new web page on the Internet! 🙂

And if you added your domain name to your post, you made a link that points back to your own home page. This is important because the more links you get pointing back to your website home page, the more traffic you will get and money you will be able to make…

Now let’s think about what a blog is again…

It could be a place simply to publish your thoughts… kind of like an online journal.

Or it could be a place to post news and information about your business.

Or it could be used as a promotional platform to drive traffic to your main website and products you are affiliated with.

Ultimately, the choice is yours.

Again, here’s Blogger’s own summary of what a blog is:

“A blog gives you your own voice on the web. It’s a place to collect and share things that you find interesting— whether it’s your political commentary, a personal diary, or links to web sites you want to remember.

Many people use a blog just to organize their own thoughts, while others command influential, worldwide audiences of thousands. Professional and amateur journalists use blogs to publish breaking news, while personal journalers reveal inner thoughts.

The blogging experience is about not only putting your thoughts on the web, but hearing back from and connecting with other like-minded folks.”

What I hope you realize is that you are now empowered to express yourself on the web however you want through your blog. Whether you do it for personal reasons or professional ones is up to you.

Personally, I use Blogger for marketing purposes. One of my main strategies is buying articles from Just Articles and have them posted to my Blogger blog as you can see here.http://www.LifeOnTheNet7.com/articles

What this does is get the search engines to pay attention to my website because I’m adding a lot of unique content to the web. Then I get listed all over the search engines for FREE when people are searching for things found in the content of my articles. Ultimately, this leads them into my “marketing funnel” by pulling them into my website which then directs them to sign up for my newsletter or buy affiliate products that I sell. :-)http://www.lifeonthenet7.com

/pips.html

If you want to copy my own Blogger blog marketing strategy, you can and here’s how:

Step 1) Write your own article or get some articles from Just Articles or the Plug-In Profit Site Advertising Co-op.

Step 2) Format your article.

Here’s how to format your article:

NOTE: I’ve setup this article format below with html code for proper formatting so that when you enter it into your blog, all necessary links will activate automatically. All you need to do is Highlight & Copy the italicized text below directly into a text editor like Notepad. Then, simply replace the “(ARTICLE TITLE GOES HERE)” text and the “(ARTICLE CONTENT GOES HERE)” text with your actual article title and text. Once you have your article setup in this format, it will be ready for you to Copy & Paste directly to your blog.)

OK, here’s the format for your article:

(ARTICLE TITLE GOES HERE)
Copyright © Charles Kaluwasha
http://www.LifeOnTheNet7.com

(ARTICLE CONTENT GOES HERE)

About the Author:
—————————————————————–
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.LifeOnTheNet7.com
—————————————————————–

Home Business Ideas and Opportunities
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