Charles V Kaluwasha
Charles V Kaluwasha, Visionary Entrepreneur

In this changing  environment, you  need  to go with the trend otherwise you will remain behind.
Mobile marketing will soon take over email marketing. To be ahead of everyone, you must modify
your website if you want to boost your sales or have a presence in the  customers’ device, the
mobile phone by creating a mobile web application as can be seen here…
Whether you’re creating a single application or an entire mobile Web strategy, the first step is
understanding what makes mobile different from regular Web, and finding the unique
opportunities of the mobile space – both practical and technical.Think about it – you’re using
your mobile phone in a special way. Your traditional Web development techniques and even
your sales conversion methods may not translate directly between platforms. Trying to throw
a “stripped down” version your company’s online presence on to a phone is usually a recipe for
poor customer experiences.Here are four of the most important practical concerns for every
mobile site:1.     Screen Size: Your normal, content-rich web pages are going to be difficult to
read on a mobile device. A good mobile site will require no side scrolling. Remember, mobile
sites are always read top down – this should be what dictates your mobile layout.
2.     Network Speed: Smartphones are smart – yes and with the ever-evolving technology,
it’s only getting better, but network coverage isn’t universal just yet. That means pages that
are heavy with content or images aren’t going to load the same for everyone.
3.     Navigation: Not everyone is using an iPhone or even a touch screen device. Make it easy
for your visitors to navigate through your mobile device.
4.     Content: Customers are looking for something very specific when they conduct mobile
searches. Give it to them. Don’t fill your mobile site with tons of sales copy and images. Keep
the content relevant to the search.Implementing just these few tips will provide your visitors
with a positive mobile experience and keep them coming back time and time again.To learn more,
visit mobile marketing  strategist company…


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Charles V Kaluwasha

Charles V Kaluwasha

Visionary Entrepreneur
Posted in Articles, Business
Charles Kaluwasha